Distancia Social

I was asked to contribute a piece of work interpreting the words ‘Distancia Social’ (Social Distance) for the exhibition ‘Coronacrisis and Culture’ in the beautiful Cultural Centre La Nau, Valencia (Spain).

The customised typeface is made using a modular structure that represents protection. The space between the letters reflects social distance and the background pattern is made up of arrows representing the rules that everyone must follow.

The exhibition showcases 50 posters by 50 designers and illustrators from the Valencian Community.

Thanks to @gallenibanez for inviting me to participate.